Brand-new BComm launches for tech-minded business leaders of the future

Brand-new BComm launches for tech-minded business leaders of the future

RMIT is partnering with Accenture, ANZ, L’Oréal and Salesforce to deliver a new undergraduate degree designed for students with a keen eye on leadership.

Building on the success of its tech-focused business and law education offerings designed with industry, RMIT is offering a new Bachelor of Commerce in 2025 for students with leadership aspirations in industry, government and public sectors.

The University has teamed up with Accenture, ANZ, L’Oréal and Salesforce, to co-design the course and help ensure students will build the industry experience, expert knowledge and analytic skills required to make a real impact in organisations upon graduation.

Launched to prospective students at RMIT’s Open Day this year, the University has already seen strong interest in the undergraduate degree and will soon offer places to its first cohort of students for 2025.

Deputy Vice-Chancellor Business and Law and Vice-President, Professor Colin Picker

Deputy Vice-Chancellor Business and Law and Vice-President at RMIT, Professor Colin Picker said the new commerce offering to students would complement its well-established and successful degrees in business, accounting and law, providing a program that is focused on embedding a core understanding of economics and business that will influence the future workforce.

“The business world is continually reshaped by digital disruption, and future-thinking leaders capable of designing contemporary solutions are in high demand,” Picker said.

“Commerce is embedded in all areas of the economy, and students studying commerce with RMIT will have access to the latest in technology, business theories, and market trends, while exploring the complexities of law, policy development, market dynamics and technological innovation.

“This standard setting new program will provide students with the skills and knowledge to be professional-ready for the job market now and into the future.”

Salesforce Vice-President APAC Alliances and Channels Tara Ridley said she was thrilled to collaborate with RMIT on the innovative Bachelor of Commerce.

“This program is designed to equip students with the skills needed to thrive in today’s digital-first economy,” Ridley said.

“By integrating cutting-edge enterprise AI and business analytics technology, along with our leadership expertise, we are helping shape the next generation of industry leaders ready to drive data-driven decision making and innovation.”

Accenture Managing Director for Data Justin Stark said he was proud to support RMIT’s new program.

“At Accenture, we recognise the pivotal role technology plays in driving business outcomes,” Stark said.

“This new degree aims to equip tomorrow's graduates with not only an understanding of business outcomes but also the knowledge of how technology can enable and accelerate value across various services and offerings."

Designed as a highly specialised program, and utilising RMIT’s strong performance in finance management, information systems, marketing and digital economies, the Bachelor of Commerce is ideal for business students who are clear on their career path and want to develop their core understanding of the economy.

RMIT’s Bachelor of Business undergraduate degree continues to provide flexible opportunities across business disciplines with multiple pathways for students who are seeking a breadth of learning to prepare for their future career.

Visit the RMIT website to learn more about RMIT’s new Bachelor of Commerce and business and law disciplines.

 

Story: Brett Simon

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RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business - Artwork 'Sentient' by Hollie Johnson, Gunaikurnai and Monero Ngarigo.