Ninh Nguyen

Dr. Ninh Nguyen

Senior Lecturer, Business Administration

Details

  • College: Graduate School of Business & Law
  • Department: Graduate School of Business & Law
  • Campus: City Campus Australia
  • ninh.nguyen@rmit.edu.au

Open to

  • Masters Research or PhD student supervision
  • Collaborative projects
  • Industry Projects

About

Dr Ninh Nguyen is Senior Lecturer and HDR Coordinator at the Graduate School of Business and Law, RMIT University. His research focuses on promoting social and environmental sustainability as well as understanding factors affecting (digital) technology adoption in both consumer and organisational contexts. Recent work investigates consumer pro-environmental behaviour, corporate social responsibility, green hotel practices, and the adoption of financial technologies and digitalization strategy. Ninh has obtained research grants from several universities and organisations in Australia and Vietnam. He currently serves as a Senior Associate Editor for the Journal of Consumer Behaviour and an Associate Editor for the Journal of Strategic Marketing.

UN sustainable development goals

  • 12 Responsible Consumption and Production
  • 3 Good Health and Well Being
  • 17 Partnerships for the Goals

Academic positions

  • Senior Lecurer
  • RMIT University
  • Graduate School of Business & Law
  • Melbourne, Australia
  • 31 Jul 2023 – Present

Supervisor projects

  • Examining the impact of digital innovations on healthcare service delivery: A mixed-methods study of the adoption and effectiveness of digital health technologies among healthcare providers and patients
  • 1 Mar 2024

Teaching interests

Ninh has taught undergraduate and postgraduate courses in the areas of marketing and sustainable business at several universities in Australia and Vietnam. At RMIT University, Ninh coordinates and teaches Sustainable Business Models and Business Research Design.

Research interests

Sustainable business; Pro-environmental behaviour; Green hotel practices; Technology adoption and use; CSR
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Acknowledgement of Country

RMIT University acknowledges the people of the Woi wurrung and Boon wurrung language groups of the eastern Kulin Nation on whose unceded lands we conduct the business of the University. RMIT University respectfully acknowledges their Ancestors and Elders, past and present. RMIT also acknowledges the Traditional Custodians and their Ancestors of the lands and waters across Australia where we conduct our business - Artwork 'Sentient' by Hollie Johnson, Gunaikurnai and Monero Ngarigo.