Online Master of Business Analytics and AI Strategy

Overview

Become a business professional with the technical credibility to bridge the gap between data, analytics AI and business to drive better business solutions.

Male professional leaning on desk while smiling

Blend business acumen with technical and communication skills

Become a rare type of leader who advocates for data, analytics, and AI at the executive level to drive digital strategy and foster cross-functional partnerships.

Be the essential link that businesses need to thrive in the digital age.

RMIT Online’s Master of Business Analytics and AI Strategy has been designed to equip business professionals with the skills to become data-literate leaders who can bridge data, analytics, AI, and business strategy.

Designed for industry, by industry 

Develop practical technical and communication skills in technology, design, and innovation from industry professionals and academics.

Gain influence at the executive level

Learn to effectively engage executive stakeholders and to advocate for the value of data, analytics and AI across organisations.

Become an in-demand leader

This program equips you to connect data, analytics, AI, and business strategy, enabling you to lead analytics-focused teams to drive business solutions.

Your online experience

The 100% online degree delivers a convenient online program without the requirement for on-campus attendance and commitments. All lecture material and content is delivered directly to you, wherever you are.

Australian student visas

RMIT's online Master does not meet Australian student visa requirements. For an Australian student visa, you must have an on-campus place in a program of study.

Details

Why the Master of Business Analytics and AI Strategy?

RMIT Online’s Master of Business Analytics and AI Strategy has been designed to provide a pathway for you to be a leader in organisations that are, or need to be, transformed by data, analytics, and AI.

It will help you to:

Apply knowledge of data, analytics, AI and strategy together with business acumen and communication skills to solve business problems
Expand your knowledge of data, analytics and AI and leverage it strategically across different sectors or industries.
Develop people and strategy skills to influence and advocate for data, analytics and AI among executives and/or leadership team.
Lead analytics- and/or AI-centred teams to strategically drive business outcomes.
Ensure ethical and responsible use and management of data, analytics and AI in business environment.

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The online program comprises 12 core courses, and four elective courses. Pick from a minor, or 4 courses from an optional list (for 16 unit master’s program).

The 100% online, accelerated program means your learning – and graduation – is fast-tracked and focused. You can enrol in any one of our six, seven-week teaching periods each year.

You can view online resources and learning activities, access course materials via Canvas, collaborate with lecturers and fellow students, and access your student email account anywhere, anytime.

Our online learning platform is purpose-built and brings authenticity to your learning experience, available using your laptop, tablet or smartphone. Coursework is delivered in an engaging way and easy to follow.

You will also have access to discussion boards, online forums, electronic assignment submission, the library and business journals.

Assessment is ongoing throughout the teaching period and includes essays, reports, presentations, case studies, quizzes and research projects.

12 courses (2 years part-time)*
16 courses (2.7 years part-time).

*If you do not meet the entry requirements for the 12 course masters, you may have the opportunity to enrol in a 16 course masters. Please see admissions section below.

On the successful completion of this program, you will be equipped to:

Consult widely to identify and balance business priorities and leverage analysis to create data driven findings.
Identify, manage and influence key stakeholder expectations through a range of communication and relationship management strategies.
Demonstrate leadership capability through use of evidence-based approaches to communication, collaboration, project management and organisational capability development in a range of contexts.
Provide leadership in designing sustainable enterprise business architecture solutions that consider holistic aspects of data and technology management including standards and practices for governance, storage, processing, analytics and visualisations.
Use evidence-based, research informed best-practice approaches to evaluate, select and justify analysis solutions including algorithm selection and assessment.
Use your specialist skills, leadership and domain knowledge to define, assess and evaluate business problems to articulate analytical needs and use contemporary research approaches to find creative relevant solutions and develop strategy.
Critically reflect on your own ethical practice, and capacity to support your own and your teams continual professional development to become life-long learners.

The Online Master of Business Analytics and AI Strategy program consists of:

12 core courses (12 course masters)
12 core courses + 4 electives (16 course masters).

For more information about these courses, see Study Online.

Career

Completing the Master of Business Analytics and AI Strategy at RMIT Online unlocks a world of possibilities and expands your professional potential.

As a graduate, you’ll be equipped with the skills and knowledge needed to thrive in various roles, and the opportunities available to you will continue to grow.

Some positions to move into after studying this qualification include:

AI or Machine Learning Architect
Analytics and AI Strategist
Analytics or AI Product Manager.
Business Analyst
Data Analyst
Data/Analytics/AI Consultant
Data Engineer
Data Scientist
Digital Transformation Specialist
Marketing Analyst
Project Manager
Sustainability Analyst
Workforce Management Analyst.

Entry requirements and admissions

12 course Master of Business Analytics and AI Strategy

An Australian bachelor degree or equivalent, or higher level qualification from a recognised tertiary institution in a business or related discipline*

OR
An Australian bachelor degree or equivalent, or higher-level qualification in any discipline from a recognised tertiary institution plus a minimum of two years relevant work experience

OR
Successful completion of the RMIT Graduate Certificate in Business Analytic or the RMIT Graduate Certificate in Data Science**

We offer Recognition of Prior Learning, or the recognition of previous study or learning. This means you can apply for credit and reduce the number of courses you need to complete. Your application will be decided on a case-by-case basis. RMIT aims to grant as much credit as possible at the time of offer, so it’s important to provide as much evidence of prior study or work experience as possible with your application. Speak to our Enrolment Advisors to find out more.

If you do not meet the entry requirements for the 12 course masters, you may have the opportunity to enrol in a 16 course masters.

16 course Master of Business Analytics and AI Strategy

An Australian bachelor degree or equivalent, or higher-level qualification in any discipline from a recognised tertiary institution.

*If your qualification was completed more than 10 years ago you will need to provide evidence of ongoing professional work and/or professional development in the same discipline as the program for which you are seeking entry to be granted advanced standing.

**Upon successful completion of the graduate certificate, you will have the opportunity to progress to the masters degree.

12 course Master of Business Analytics and AI Strategy

An Australian bachelor degree or equivalent, or higher level qualification from a recognised tertiary institution in a business or related discipline*

OR
An Australian bachelor degree or equivalent, or higher-level qualification in any discipline from a recognised tertiary institution plus a minimum of two years relevant work experience

OR
Successful completion of the RMIT Graduate Certificate in Business Analytic or the RMIT Graduate Certificate in Data Science**

If you do not meet the entry requirements for the 12 course masters, you may have the opportunity to enrol in a 16 course masters.

16 course Master of Business Analytics and AI Strategy

An Australian bachelor degree or equivalent in any discipline from a recognised tertiary institution.

**Upon successful completion of the graduate certificate, you will have the opportunity to progress to the masters degree.

To study this course you will need to complete one of the following English proficiency tests:

IELTS (Academic): minimum overall band of 6.5 (with no individual band below 6.0)
TOEFL (Internet Based Test - IBT): minimum overall score of 79 (with minimum of 13 in Reading, 12 in Listening, 18 in Speaking and 21 in Writing)
Pearson Test of English (Academic) (PTE (A)): minimum score of 58 (with no communication band less than 50)
Cambridge English: Advanced (CAE): minimum of 176 with no less than 169 in any component.

For detailed information on English language requirements and other proficiency tests recognised by RMIT, visit English language requirements and equivalency information.

Don't meet the English language test scores? Complete an English for Academic Purposes (EAP) Advanced Plus at RMIT University Pathways (RMIT UP).

Pathways

The Graduate Certificate in Business Analytics is also a pathway to the Master of Business Analytics and AI Strategy (see entry requirements).

Upon successful completion of the Graduate Certificate in Business Analytic or the Graduate Certificate in Data Science, you can continue your studies in the Master of Business Analytic and AI Strategy and receive 48 credit points worth of credit (equivalent to one semester of full-time study) for courses completed in the Graduate Certificate in Business Analytic or the Graduate Certificate in Data Science.

Masters advanced standing

If you have successfully completed one of the following qualifications* with a major in a business or related discipline, or an unrelated discipline with two years relevant work experience, you may be eligible for advanced standing as follows:

Qualification level	Masters exemptions offered	Remaining program duration
Bachelor degree (AQF level 7)	48 credit points (equivalent to one semester of full-time study)	144 credit points (equivalent to three semesters of full-time study)
Bachelor degree (Honours) (AQF level 8)	Up to 96 credit points (equivalent to two semesters of full-time study)	96 credit points (equivalent to two semesters of full-time study)
Graduate Certificate (AQF level 8)	48 credit points (equivalent to one semester of full-time study)	144 credit points (equivalent to three semesters of full-time study)
Graduate Diploma (AQF level 8)	Up to 96 credit points (equivalent to two semesters of full-time study)	96 credit points (equivalent to two semesters of full-time study)
Master degree (AQF level 9)	Up to 96 credit points (equivalent to two semesters of full-time study)	96 credit points (equivalent to two semesters of full time study)

The Australian Qualifications Framework (AQF) is the national policy for Australian qualifications in vocational and higher education.

Upon successful completion of this masters degree, you may be eligible to undertake further studies in related programs at RMIT University, including postgraduate research programs, subject to the program's entrance requirements.

Explore postgraduate research degrees

Fees

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2025 tuition fees:

Full-fee places: AU$4,200 (per course)
Total: AU$67,200 (for 16 courses)

Fees apply to 2025 only.

Fees are adjusted on an annual basis and these fees should only be used as a guide.

View RMIT Online course fees for more information.

In addition to tuition fees, you will be charged an annual student services and amenities fee (SSAF) based on your enrolment load, which is used to maintain and enhance services and amenities that improve your experience as an RMIT student. Eligible local students can apply for an SA-HELP loan to defer payment of their SSAF.

For more information about calculating your actual SSAF see Paying SSAF.

Some students may be eligible to apply to defer payment of some or all of their tuition fees via the Commonwealth Government’s FEE-HELP loan scheme.

Visit our HELP loans page for lots of useful information about eligibility, how to apply and payment. You can apply for FEE-HELP once you have enrolled in a program.

HELP loans are not available to international students.

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2025 tuition fees:

$47,520 for the 12-course MBAAIS (annual).
$63,360 for the 16-course MBAAIS (annual).

Fees apply to 2025 only.

Fees are adjusted on an annual basis and these fees should only be used as a guide.

View RMIT Online course fees for more information.

Fees apply to 2025 only.

Fees are adjusted on an annual basis and these fees should only be used as a guide.

View RMIT Online course fees for more information.

In addition to tuition fees you also need to pay for:

Student services and amenities fee (SSAF) in each calendar year.
Overseas Student Health Cover (OSHC) - Student visa holders must have cover for the total duration of their visa.
Some programs incur additional expenses.

You also need to account for your living expenses. Estimate the cost of living in Melbourne.

Student services and amenities fee (SSAF)

In addition to tuition fees, you will be charged an annual student services and amenities fee (SSAF), which is used to maintain and enhance services and amenities that improve your experience as an RMIT student.

The SSAF is calculated based on your enrolment load and the maximum fee for 2025 is $365.

Find out more details about how fees are calculated and the expected annual increase.

Applying for refunds

Find information on how to apply for a refund as a continuing international student.

RMIT awards more than 2000 scholarships every year to recognise academic achievement and assist students from a variety of backgrounds.

Explore scholarships

Frequently Asked Questions (FAQs)

Looking for answers or more general information?

Use our Frequently Asked Questions to learn about the application process and its equity access schemes, find out how to accept or defer your offer or request a leave of absence, discover information about your fees, refunds and scholarships, and explore the various student support and advocacy services, as well as how to find out more about your preferred program, and more.

Visit our Frequently Asked Questions

Online Master of Business Analytics and AI Strategy

Online Master of Business Analytics and AI Strategy

Overview

Blend business acumen with technical and communication skills

Be the essential link that businesses need to thrive in the digital age.