STAFF PROFILE
Associate Professor Foula Kopanidis
Position:
Associate Professor Marketing
College / Portfolio:
College of Business and Law
School / Department:
COBL|Economics Finance & Marketing
Phone:
+61399255475
Email:
foula.kopanidis@rmit.edu.au
Campus:
City Campus
Contact me about:
Research supervision
Research interests
- Consumer behaviour
- selection behaviour
- choice criteria
- education
- marketing
Teaching and Research Awards
- 2014 Australian Government’s Office for Learning and Teaching (OLT) Citation for Outstanding Contributions to Student Learning. Citation title: "For student centred learning practice in the discipline of marketing that engages postgraduate students as active contributors to, and evaluators of their own learning”
- School of Economics, Finance and Marketing Learning and Teaching Award – Learning and Teaching Excellence 2014
- RMIT Business Research Excellence Best HDR Supervisor School of Economics, Finance and Marketing 2014
- RMIT Business Research Excellence Best Journal Publication by an Academic (by School) School of Economics, Finance and Marketing 2014 with Linda Robinson and Mike Reid
- School of Economics , Finance and Marketing- Recognition Award 2013/ 2014– For achieving 90% or above for MKTG 1101 Consumer Behaviour
- RMIT Business Research Excellence Best Journal Publication by an Academic (by School) School of Economics, Finance and Marketing 2013 with Angela Dobele, Michael Gangemi and Stuart Thomas
- GTS Achievement Award 2012 MKTG 1050 Buyer Behaviour with Brian McCauley and Kaleel Rahman
- RMIT Teaching & Research Award 2011 - Teaching Excellence Higher Education Law, Economics, Business and Related Studies
- Certificate of Achievement 2011 College of Business Learning and Teaching
- Head of School Excellence in Teaching Award and GTS Achievement Award 2011 with Ingo Karpen and Brian McCauley
- School of Economics, Finance and Marketing Teaching Awards, GTS Achievement Award 2011 MKTG 1050 Buyer Behaviour Ingo Karpen and Brian McCauley
- School of Economics, Finance and Marketing Teaching Awards, GTS Achievement Award 2011 MKTG 1101 Consumer Behaviour with Simon Thornton
- School of Economics, Finance and Marketing Teaching Awards, GTS Achievement Award 2010 MKTG 1101 Consumer Behaviour with Simon Thornton
- School of Economics, Finance and Marketing Teaching Awards, GTS Achievement Award 2010 MKTG 1050
- School of Economics, Finance and Marketing Teaching Awards, GTS Achievement Award 2008 MKTG 1101
Research Higher Degree Supervision
- Completion of Doctorate (2010) Associate Supervisor, with Professor Adela McMurray, School of Management, RMIT University. Research topic: The Relationship between Cultural Value and Behavioral Intention Towards Gold Coast Accommodation Service Quality by Middle Eastern Tourist
- Current Supervision – Primary supervisor with Professor Francis Farrelly, School of Economics, Finance and Marketing, RMIT University. Research topic: Why Play? Determinants of game playing On Smartphones
- Current Supervision - Associate Supervisor with Associate Professor Mike Reid, School of Economics, Finance and Marketing RMIT University. Research topic: The Role of Consumer Innovativeness, Product Characteristics and Product Disposal Characteristics on Upgrading Behaviour
- Current Supervision –Primary Supervisor with Dr Marion Steel , School of Economics, Finance and Marketing RMIT University. Research topic: The Changing Retail Landscape: Investigating the impact of Shopping Rituals on Consumers Consumption Behaviour’
- MKTG 1050 Buyer Behaviour
- MKTG 1101Consumer Behaviour
- PhD (Marketing) By Research, School of Economics, Finance and Marketing, RMIT University 2008 “ An Investigation of undergraduate Choice Behaviour of a Preferred Program, Discipline and University- A Conceptual Model’’
- Master of Education (Leadership and Management), Faculty of Education, Language & Community Services RMIT University 2001
- Graduate Diploma of Education (Leadership and Management), Faculty of Education, Language & Community Services RMIT University 2000
- Bachelor of Business (Marketing), David Syme Business School Monash University 1998
- Bachelor of Education, Burwood Campus, Deakin University
- Diploma of Teaching, Burwood Campus, Deakin University
Reviews
Dr Kopanidis has been invited to review papers for the Journal of Higher Education Studies (A*) and the Journal of Higher Education. Dr Kopanidis is a regular reviewer for The Australian and New Zealand Marketing Academy Conference (ANZMAC).
- Kopanidis, F. (2023). “Having our say”: a micro-level perspective in understanding sports clubs’ membership and active participation In: Journal of Social Marketing, 13, 473 - 489
- Kopanidis, F.,Reid, M. (2023). ‘Looking forward’: An actionable framework for proactive health and well-being behaviours in Australian midlife women In: Health Promotion Journal of Australia, , 1 - 10
- Westberg, K.,Reid, M.,Kopanidis, F. (2021). Age identity, stereotypes and older consumers’ service experiences In: Journal of Services Marketing, 35, 54 - 64
- Sinclair, S.,De Silva, A.,Kopanidis, F.,Thomas, S. (2020). Housing and Ageing Well In: Measuring, Understanding and Improving Wellbeing Among Older People, Springer Nature, Singapore
- McCauley, B.,Kopanidis, F.,Farrelly, F.,Greuter, S. (2018). Always On: Understanding the Intrinsic Motivations for Playing Games on Smartphones and the Effect of User Characteristics In: Loading..., 11, 1 - 20
- Griffiths, K.,Kopanidis, F.,Steel, M. (2018). Investigating the value of a peer-to-peer mentoring experience In: Australasian Marketing Journal, 26, 92 - 98
- Kopanidis, F.,Robinson, L.,Reid, M. (2017). To stay or to go? Postretirement housing choices of single baby boomer women In: Journal of Women and Aging, 29, 417 - 427
- Kopanidis, F.,Shaw, M. (2017). Predicting faculty membership - application of student choice logit model In: Education and Training, 59, 90 - 104
- Kopanidis, F.,Robinson, L.,Shaw, M. (2016). ''I'm not old enough!'' Why older single women are not engaging in retirement planning services In: Rediscovering the Essentiality of Marketing, Springer International Publishing, Switzerland
- Kopanidis, F.,Shaw, M. (2016). What are we fighting for? The influence of perceptions of risk, values, benefits and enjoyment in martial arts club membership In: Rediscovering the Essentiality of Marketing, Springer, Switzerland
Note: Supervision projects since 2004
1 Masters by Research Current Supervisions7 PhD Completions
Consumer behaviour, selectionbehaviour, choice criteria, education and marketing